BRAND
TIMELINE

2015

  • First appearance at (capsule) NYC
     

2014

  • Launches e-commerce with Spring | Summer ready-to-wear collection.

  • Makes Los Angeles debut at LA Fashion Week - October 8, 2014.

  • Emerges in Womens Wear Daily, The LA Times, Los Angeles Magazine
     

2013

  • Company relocates to West Hollywood, California.

  • Influenced by our new surroundings, WB rebrands and focuses
    on inspiring the lifestyle of the new modern LA woman.
     

2012

  • Exclusive collection produced for Private Gallery stores

  • Featured on cover of Coastal Lifestyle Magazine

  • First Spring/Summer collection sells in Birmingham, Alabama 

  • First apperance at Apparel Mart in Atlanta, Georgia

2011

  • Company launches with first brand identity in February
  • Brad Parnell and partner, Rodney Jones, produce first solo runway event
    "On a Limb" in Tuscaloosa, Alabama for a crowd of over 200.

  • Winner of Birmingham Fashion Week's Emerging Designer Competition.

  • Winner of Mobile Fashion Week's Rising Designer Competition.